You fit in here. We promise. We’re women-focused, not women-only. We aim to make everyone feel welcome and comfortable in our shop.

We understand that preferences are personal. We promise to never assume that you like the color pink or floral patterns based on your gender alone.  But, we’ll also think it’s awesome if you do.   

We support you where you’re at and help you get where you want to go.  We respect the knowledge you come in with, and we’ll support you in learning just as much as you want.  Want to learn (or already know) how to fix a flat or trim your derailleur? Great! But, we’ll think you’re just as great if you don’t.

We're interested in you, in all your uniqueness, not in stock sizes or labels. We understand that bodies, unlike many bicycles, don't come in stock sizes, and that people, unlike many products, don't all wear "mens" or "ladies" labels. We’re here to help get you on a bike that fits you -- your body, your personality and your lifestyle.

Tell us what you want and we’ll listen. We’re a woman-owned business. But we don’t think that alone makes us the authority on all things women. We’re committed to asking and learning. We promise to continue to grow and evolve based on what we hear from you.